The Galaxy S21 and Galaxy S21 Ultra made it feel that Samsung Electronics has clearly identified the target audience of flagship smartphones. While the basic Galaxy S21 is aimed at the mass consumer who wants to enjoy the highest level of performance without burden, the Galaxy S21 Ultra, which has improved the completeness of innovative technology, aims to use early adopters and smartphones with high technology acceptance as professional creative and work tools. It has a function suitable for the consumer.
The S Pen handwriting recognition function applied to the Galaxy S21 Ultra provided a different experience from the existing Galaxy Note. The S Pen, made with the same length and thickness as a regular pen, allows the Galaxy S21 Ultra to virtually replace traditional writing instruments including paper notebooks.
In line with the launch of the Galaxy S21 series, the’Monami 153×Galaxy’ S Pen, which was introduced in cooperation with the writing instrument manufacturer Monami, made us forget the sense of disparity that we are writing on the screen of a smartphone. Although it cannot be stored in the device, users who usually carry writing tools for memo are unlikely to feel any inconvenience.
‘Space Zoom’, which allows telephoto shooting up to 100 times for the Galaxy S21 Ultra and 30 times for the Galaxy S21, upgrades the experience of taking photos with a smartphone. By using the newly applied’Zoom Lock’ function, it was possible to take a picture without missing the subject even when magnified at the maximum magnification. With dual telephoto lenses and an improved image sensor, image quality degradation is minimized even when taking high-magnification photos.
The’Erase Object’ function provided in the photo editing mode helps you to erase unwanted people or objects in a photo with a single touch. The space where the selected object is erased is automatically corrected to look similar to the background or surroundings. This is a feature that stands out for the artificial intelligence (AI) processing performance of the Exynos 2100 chipset.
The design in which the contour cut was first reflected is also a key factor that differentiates the Galaxy S21 from other smartphones. The rear camera housing seamlessly connects to the metal frame and smartphone body, adding a luxurious feel. The fact that the housing protrusion is inevitable due to improved camera performance has been sublimated into the unique design element of the Galaxy S21.
When looking at the colors of the Galaxy S21 Phantom Violet and the Galaxy S21 Phantom Black, the expression’color craftsman’, which is famous for drawing out the colors well, is not colorless. The weight of the Galaxy S21, which is only 171g with all of its core functions, also meets consumer demand for a lightweight and slim flagship.
Ultra wideband communication (UWB), which is equipped with next-generation wireless technology, is still disappointing in the lack of support services. In the future, the release of peripheral devices including the Galaxy Tag and expansion of the service ecosystem such as digital khaki are expected to become key.
Reporter Park Jeong-eun [email protected]
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