26.10.2021 – 12:05
Opodo Germany
Hamburg (ots)
- Palma de Mallorca is also ranked number 1 of the favorite travel destinations this year
- Whether for vacation purposes or for family visits: With three destinations in the top 10, Turkey is one of the most popular holiday destinations this year.
- Back to normal? Germans are more open when planning and prefer to book long vacations of up to 14 days (38%). A long weekend (3-4 days: 21%) is still very popular for most.
- Travel trends in search queries for 2022: the gaze wanders into the distance again and Bangkok becomes the most popular dream destination for 2022
eDreams ODIGEO, Europe’s largest online travel portal and one of the largest European e-commerce companies, publishes the results of its global “A Year in Travel Report”*, which provides insights into the changed travel behavior, the current mood towards travel and the future plans of vacationers in times of and after Covid-19. The study looked at the past months as well as current and future travel trends.
Short haul meets last minute: This is how Germans traveled in 2021
The year 2021 and the Covid-19 pandemic changed many areas of life forever – with a particular impact on the plans and intentions of travelers around the world. We look back on a year that was not only marked by measures and lockdown, but above all, thanks to increasing vaccination rates, gave hope for future travel adventures. Last year, almost half of all Germans (46%) said that they consider a vaccine against Covid-19 to be necessary before booking a trip abroad again. **
The Germans are once again more courageous to travel beyond the German borders: 96% of travelers from Germany decided to take a break with our European neighbors this year.
Once again, the Spanish Balearic island of Mallorca was particularly popular and conjured up a nice change from everyday life with its white beaches, sunny weather and exciting activities. Turkey also welcomed many visitors from Germany this year: With Istanbul, Antalya and Izmir, three destinations get a place among the top 5 holiday destinations.
The 10 most popular holiday destinations from 2021:
- Palma de Mallorca
- Istanbul
- Antalya
- Barcelona
- Izmir
- Lisbon
- Heraklion
- Wien
- Rom
- London
Goodbye Germany!
Especially in comparison with the European neighbors such as France, Italy or Spain, the first differences to the German travelers, who will accompany the travel industry beyond the calendar year, are becoming apparent. German vacationers are already more open to extensive relaxation and 38% have enjoyed a vacation of up to 14 days. In France and Italy, only one in three (FR: 33%, IT: 29%) opted for two weeks of comfortable relaxation, in Spain it is only 23% of all travelers. Travel habits have changed significantly, with the majority of Germans preferring last-minute bookings again this year (36% book 0-15 days before departure) instead of planning several weeks in advance.
Not only in terms of duration, but also when it comes to the holiday destination, people are still not in agreement. If the majority of Germans want to go beyond their own national borders this year, 74% travel within Europe and one in four even intercontinental (24%), many European travelers are even more hesitant. In Spain, 57% explore the national treasures and only a third of all Spaniards (34%) travel within the EU. In Italy, too, people appreciate the local sights: From the Dolomites high in the north to the picturesque cliffs in Sicily, every: r second Italian: in (52%) stays true to their home leave for the time being.
Pablo Caspers, Chief Travel Officer of eDreams ODIGEO, says: “Since the beginning of 2021 we have seen that our customers’ desire to travel is unbroken – our results even show that they are still dreaming and planning their next vacation despite travel restrictions. And so we have encouraging figures today: In the months of June to August we were able to achieve values that are above the level of pre-COVID, and we even recorded a booking high during our Prime Days in October.
We at eDreams ODIGEO are proud of our work over the past two years: We have reinvented travel for our customers, offered innovative solutions and expanded our product range for a group of customers who had to redesign their travel habits. The situation is improving day by day and we are emerging stronger from this difficult time. “
Trends in travel planning for 2022: Dream becomes reality
The vastness of Asia or would you prefer the USA? Germans are dreaming of distant destinations again and in search queries for the coming calendar year, travel destinations across the Atlantic are particularly popular. The intoxicating life in New York City or the steady summer in Miami attracts many Germans. Thanks to the opening of the border in November, the Germans are already eagerly planning to immerse themselves in America’s diversity. However, the top position this year is taken by the Thai metropolis of Bangkok. With its millennia-old culture, ornate sanctuaries and pulsating streets, the capital knows how to cast its spell on its visitors.
The most popular searches for travel in 2022:
- Bangkok
- Palma de Mallorca
- New York City
- Miami
- Dubai
- Istanbul
- Gran canaria
- Cancun
- Tenerife
- The Angels
Further information and exciting insights into the “A Year in Travel Report” can be found under the following link: https://edreams-odigeo-travel-trends.com/report/a-year-in-travel-2021/
* The study conducted by eDreams ODIGEO examined booking data and searches from the United Kingdom, United States, Spain, Germany, France, Italy, Portugal and Sweden.
The investigation period was between January 1 and October 15, 2021 and the actual start of the trip between January 1 and December 31, 2021.
** Comparison of eDreams ODIGEO Post Covid Data Report 2020
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